MAKING OUR MARK: The Art of the Letter


“We just got a letter, we just got a letter, we just got a letter, I wonder who it’s from.”

I like to imagine the Nick executives would actually sing this when they receive all our Winx letters.  After all, if their ’90s programming was any indication, this is what you should always do right before opening a letter (yes, even before getting the letter opener).  If this quote doesn’t sound familiar at all to you, it’s probably the generation gap talking.  So let’s change topics before you make me feel even older.

Turns out my simple comment of “I’m going to write a letter to Nick” might’ve inspired an avalanche of letters as big as the ones that followed Harry Potter in Harry Potter and the Philosopher’s Stone.  And if that got Harry to go to Hogwarts, many wonder if the onslaught of letters will have a similar effect on Nick.

However, not all letters are created equal, and we must keep in mind that this is a large company we are sending to.  We want to make a good first impression on the executives, and above all, we probably want to look well-educated.  From prior experience, here’s what (in my opinion) one should keep in mind when writing these types of letters:

  • Use the triangle.

This might sound weird to all of you at first, but there is an explanation for this.  The triangle is a method of argumentation first used by the ancient Greeks, and is still valuable to this day.  This method emphasizes three principles: logic, credibility, and emotion.  Each of these can create a powerful “appeal” that can be used in persuasive letters.  So how do you do that?  If you have something that can qualify you to a business, by all means say so.  It can be anything from owning one of the Winx blogs to being a PhD.

  • Backstory is everything.

For a great emotional appeal, talk about what Winx really means to you.  Tell them just how much you loved the show growing up.  Did it change your life?  If so, definitely tell that story!  If you focus too much on formality, you might sound like a stuffy person who doesn’t really care about the show.  Tell them that you care, and that’s why you’re sending this letter.  If you also loved other Nick programs as a kid, that would also be nice.  This would show Nick that you aren’t against them, and will probably please the employees.  For instance, I don’t want Winx to get cancelled partially because my favorite Nick show growing up, Danny Phantom, was cancelled after only three seasons.  So this is yet another use of this technique.

  • Leave the cotton candy online.

One of the biggest complaints with the Winx fans is that there are too many SpongeBob reruns, which I agree with.  However, I found this reference to it ironically suiting.  Pretty much, the joke refers to a vendor on there who yells, “Cotton candy!  Can’t have an angry mob without cotton candy!”

Therefore, this means no flaming, or (as it’s known in the world of argumentation) ad hominem arguments.  That means no saying stuff like “Nick is the worst!” or “Winx would’ve been great on any station other than yours!”.  Statements like this are seen as amateurish and possibly threatening.  Do you really want a business conglomerate to be giving you a restraining order?

  • Remember Valtor’s wisdom.

This is probably the weirdest bullet statement of all, but the Winx quote that best embodies the letter campaign comes from Valtor: “Icy, today’s words are finesse and deception, not hitting and fighting.”  Except for the deception part, that’s just about right.  Do it with style, with flair, and with rationality.  Don’t be afraid to make it personal.  You can make a point without yelling and blaming Nick for what happened.  Just do it rationally and efficiently.

Whether it’s typed or handwritten, script or cursive, a letter can be a powerful tool in the proper hands.  We have the chance to truly make our mark and show the Nick employees what we’re made of.  Today is a day where, more than ever, the fans show their ability to shape a show without even entering the TV headquarters.  Will they see us as scary and threatening, or educated and reasonable?

The adventure of a lifetime awaits us.  This time, the Winx are the ones in danger, and it’s a threat that even they can’t stop: cancellation.  But if we all come together and use our own little Convergence spells, we may just be the Magical Dimension’s true heroes.

3 responses »

      • and now you got that song stuck in my head! And don’t even think about getting other catchy pre-k show songs that involve a certain person in red sweaters whistling it or dinosaurs of the purple kind in desperate situations

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